How to nail your interview

Want to know how to nail your interview? Treat it like it’s your first day on the job…

Interviews can often feel like awkward first dates…they’re stiff, weirdly formal, and packed with pressure. But what if you flipped it? Instead of approaching an interview as a test, something to be nervous about, think of it as your first day on the job. This mindset shift can make all the difference.

By stepping into the interview room (or virtual room) with the confidence, enthusiasm, and energy you'd bring to your first day, we bet your potential employer will get a taste of what it would be like to have you on the team.

So, here’s three (easy) ways to approach your next interview with that mindset.

1. Prepare ideas, not just your resume
Don’t stop at just knowing the job description. Research the brand, understand their values, browse their website and socials, and consider any recent news or campaigns. From there, bring a few interesting ideas to the interview. You won’t have access to their internal data, and that’s OK. What matters is showing initiative, creativity, and a genuine interest in how you could contribute.

Think of it as: “Here’s how I’d start making an impact if I joined your team tomorrow.”

2. Show enthusiasm!
Genuine excitement is infectious. Let your passion for the brand, the industry, and the role shine through. Employers notice. And no, we don’t mean you have to be high energy, especially if that’s not you. Enthusiasm can come through in your answers, your curiosity, or even the way you talk about what you love outside of work.

With that being said, don’t be afraid to let them see the real you. Got a passion or cool hobby? Tell them. Sharing hobbies and interests helps paint a more complete picture of who you are. At the end of the day, we’re all humans. And quite often the kind of person you’d be to work with lands the job.

3. Ask questions as you go
There’s no need to save all your questions for the end, weave them naturally into the conversation. This shows you’re engaged, thinking critically, and already visualising yourself in the role. It’s a subtle but powerful way to demonstrate curiosity and proactive thinking.

Your questions might be about the team, the company’s upcoming priorities, tools and systems they use, or how success is measured. You could even ask about culture, collaboration, or how they celebrate wins.

And on a side note - be human
Beyond your skills and experience, employers are looking for someone they’d love to work with. That means being authentic matters. If you’re a creative thinker, a spreadsheet nerd, a team cheerleader, or someone who brings Friday snacks, own it.

Bring your whole self to the interview. It’s the best way to stand out, connect, and leave a lasting impression.

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How to handle a phone interview